The Invesco Dynamic Media ETF is based on the Dynamic Media Intellidex℠ Index. The Index is designed to provide capital appreciation by thoroughly evaluating companies based on a variety of investment merit criteria, including: price momentum, earnings momentum, quality, management action, and value. The Index is comprised of common stocks of 30 US media companies. These are companies that are principally engaged in the development, production, sale and distribution of goods or services used in the media industry