Amplify Online Retail ETF
IBUY NASDAQ
The Amplify Online Retail ETF (IBUY) seeks to provide investment results that, before fees and expenses, correspond generally to the price performance of the EQM Online Retail Index. The Index is a globally-diverse basket of publicly-traded companies that obtain 70% or more of revenue from online o...
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- Fund size
- 228M as of Feb 2020
- Expense ratio
- 0.65% per year
- Dividend yield
- 0.00% Yearly
- Volatility · 1Y
- 22.7% Above Average
- Beta
- 1.19 vs the market
- 52-week range
- 60.3777.13
How IBUY has paid off
Price return over every period, and total return with dividends reinvested, set against its benchmark.
Return by period
Price · to Oct 12Total return vs benchmark
Total Market US Cap Weighted 1200 IndexOver 1 year, IBUY returned −6.1% with dividends reinvested — −59.8 pts behind its benchmark.
How bumpy is the ride?
Return only means something next to the risk taken to earn it. Volatility, drawdowns and market sensitivity over 1 year.
Volatility
Annualized · 1YA typical year sees the price swing about ±23% around its trend.
Drawdown from peak
How far below its previous high the price has been Deepest fall −21.7% on Mar 30, 2026 — 76 days after the previous high
More than 5% below a high 70% of the time.
Risk vs reward
1YOver 1 year, IBUY delivered less return with more risk than its benchmark.
Market sensitivity
BetaA beta of 1.19 means IBUY has moved more than the market.
Trend & momentum
Where the price sits against its moving averages, and how stretched the recent move is.
Price vs moving averages
Downtrend- 12-day average67.64 +1.9%
- 26-day average68.21 +1.0%
- 50-day average69.05 −0.2%
- 200-day average69.15 −0.3%
The price is above 2 of 4 averages. The 50-day average is below the 200-day, a sign of a falling longer-term trend.
Relative strength (RSI)
NeutralRSI compares recent gains with recent losses on a 0–100 scale. Above 70 a move is often considered stretched, below 30 washed out.
Technical indicators describe past prices. They are not a forecast.
Inside the fund
Consumer Lifestyles · New Spending Habits — tracking the EQM Online Retail Index.
- Assets under management228MUSD
- Expense ratio0.65%per year
- Holdings50
- Risk score6.5Medium
Launched April 2016. Fund data as of Feb 27, 2020.
Where IBUY shows up
Curated themes and indices that hold IBUY. Open one to see it in context, or test the whole theme in a portfolio.
About Amplify Online Retail ETF
The Amplify Online Retail ETF (IBUY) seeks to provide investment results that, before fees and expenses, correspond generally to the price performance of the EQM Online Retail Index. The Index is a globally-diverse basket of publicly-traded companies that obtain 70% or more of revenue from online or virtual sales.
- Featured in 1 curated theme
- 50 holdings
- Ticker
- IBUY
- Exchange
- NASDAQ
- ISIN
- US0321081020
- CUSIP
- 032108102
- Currency
- U.S. Dollar (USD)
- Country
- USA
- Sector
- Consumer Lifestyles
- Industry
- New Spending Habits
- Benchmark
- Total Market US Cap Weighted 1200 Index
All key statistics
Details
Shareas of Oct 12, 2026
Dataas of Feb 27, 2020
Put IBUY to the test
See how it would change the return and the risk of a portfolio, with virtual money, before a single real dollar moves.
Data for information only, not investment advice. Past performance does not guarantee future results.
